POWDERWEAR FOR
POWDERPEOPLE.
Independent Swiss freeride brand since 2002.
Technical and durable powderwear for freeriding and ski touring.
Weather out. Play on.
DISCOVER POWDERWEAR
WARMTH. WITHOUT THE BULK.
Lightweight insulation for cold days outside. Down jackets and vests that deliver warmth without the weight – easy to layer and made to move.
SHELLS.
PLAY LONGER.
Made for freeride and touring. Waterproof, breathable and built for freedom of movement on long days outside.
PLAYFUL COLOURS. ENDLESS COMBOS.
LAYERING.
ALL DAY PLAY.
Three layers. One flexible system. Base layer, mid layer and shell can be combined depending on weather, temperature and activity – for long days outside.
LAYER.
MOVE.
REPEAT.
DISCOVER LAYERING
REPLAY.
USE LONGER.
Good powderwear is made for many seasons.
With professional cleaning, reproofing and repairs, we help keep your gear performing for as long as possible.
SENT IT.
FIX IT.
WHY POWDERPEOPLE CHOOSE PENGUIN.
"Penguin Powderwear is simply AMAZING!!
The equipment is of super high quality, really well made, and perfect for freeriding. You can tell that it is developed by people who truly spend time in the mountains. The service is also top-notch – friendly, personal, and authentic. It feels good to support a smaller Swiss brand that is genuinely passionate about what they do.."
-markus widen-
"This jacket is my faithful companion in winter. As a mountain guide, I pack it in my backpack every day during the winter. Cold days, long descents in powder snow, wind, and snow are part of its everyday life, and I feel completely comfortable in it. The material has been water-repellent for many years."
-Sam Schupbach, Mountainguide-
"Great pants! I've been using them for three seasons now. I especially find the zipper practical, which allows the bib to be easily zipped on and off – perfect for tours. The continuous ventilation zippers on the legs also provide very comfortable wear, especially in spring."
-Mila Veldkamp, Skiguide-
POWDERPEOPLE.
From Powderpeople for Powderpeople.
Visit our flagship store in Zurich, try on your Powderwear and get personal advice.
And when there’s 30 cm of fresh snow? You’ll find us on the mountain.
PLAYFUL NOT AIMLESS.
Know more. Play longer.
Tours, events and know-how for better decisions in the mountains – and great days out with fellow Powderpeople.
ONE MORE RUN.
Stories, events and care tips.
No daily discount avalanche – just twice a month at most.
PLAYFUL BY
NATURE.
SERIOUSLY
BUILT.
We take function seriously. Ourselves? Not always. KEEP IT PLAYFUL is about spontaneous turns, sidehits and those moments in the mountains that were never part of the plan.
Since 2002, we’ve been developing functional and durable Powderwear in Switzerland for people who would rather be outside. For Powderpeople.
FREE SHIPPING
Within Switzerland & the EU
PERSONAL ADVICE
Online, by phone or in our store
EASY RETURNS
Simple and hassle-free returns